Purposeful Pursuits: Turning Uncertainty into Opportunity

Economic and political uncertainty has ended the usual summer slowdown for law firms, making purposeful one-on-one client engagement crucial. Firms must prioritize key clients, review recent contacts, research client concerns, and prepare tailored conversation starters. Early, coordinated lawyer outreach and tracking interactions help build loyalty and reveal new opportunities. This summer, proactive, personalized conversations are essential for business development and relationship protection.